After Samnytt highlighted that Djurgårdens IF’s boxing coach had issued death threats against two party leaders in the middle of the election campaign, the esteemed Stockholm club chose to suspend him with immediate effect. However, this decision is not appreciated by left-liberal journalist Frida Sundkvist, who has sharply criticized the club on social media and claims it has been used in a “far-right campaign.” According to Sundkvist, Djurgården should instead have kept the incident quiet so as not to benefit the parties targeted by the Senegalese coach’s threats. However, she does not receive any support from the fans.
Frida Sundkvist is a longtime journalist in the left-liberal media sphere and has worked for Dagens ETC, Aftonbladet, and Expressen, among others. Sundkvist is also currently releasing a book about the mass shooting at Risbergska in Örebro, where she examines the course of events and the police’s response after the attack.
She is herself a Djurgården supporter and reacts strongly to the club’s decision to act against its boxing coach after Samnytt confronted the board about his statements that two party leaders “must be killed” and that someone should “do an Olof Palme.”
– This guy is dangerous, you’ve got to stop him. Someone needs to do a Palme on him. He is dangerous. You have to do an Olof Palme on him. It’s that bad. You have to do an Olof Palme on Gustav Kasselstrand. He’s an idiot, said Colliander about the AFS leader.
– The solution is people like Jimmie Åkesson need to be killed, Colliander later said about the Sweden Democrats’ leader.

When parties she herself describes as “far-right,” including Alternative for Sweden and the Sweden Democrats, are put in the spotlight due to the coach’s statements, Sundkvist instead directs criticism at her own club.
READ ALSO: After Samnytt’s Article: DIF Fires Murder-Threatening Coach
She does note that the statements are abhorrent, but she also contends that Djurgårdens IF should not use its own communication channels to further highlight the incident and give attention to “far-right” parties.

“Far-Right Campaign”
This is despite members requesting information after video clips went viral and Samnytt published their article. In a series of posts on X, from an official account belonging to Djurgårdens IF Fotboll, Sundkvist launches harsh attacks against the club’s actions, maintaining that Djurgården has been used in a “far-right campaign.”
“This is the sickest tweet I’ve seen from you,” the left-liberal journalist declares in a post that has garnered 100,000 views on the platform.
Sundkvist admits that Aldo Colliander’s death threats, where he drew a parallel to former Prime Minister Olof Palme (S), who was shot dead, represent “obviously appalling behavior.” She then quickly pivots and instead criticizes Djurgården for acting against the coach in line with the club’s values policy and informing its members of the incident.
“But why are you enabling and spreading a far-right campaign in the middle of the election sprint?”

“Eager to Go After a Woman”
Sundkvist then expands upon her criticism, claiming that “narratives are spreading” during the ongoing election campaign. However, her objections do not appear to be shared by very many.

One person writes in the comments section:
“Are you saying that DIF is running a political campaign for a party?” simultaneously accusing the left-liberal journalist of “conspiratorial tendencies.”

Frida Sundkvist then puts on the victim mantle, writing that the comments have created unease for her — simply because she does not want football to be hijacked by the “extreme right.”
According to the left-liberal journalist, it’s as if DIF supporters are “eager” to go after her as a woman.
“You are honestly incredible,” someone replies under her post in the heated war of words between DIF supporters and the journalist.

This picture is further reinforced by a long series of comments under the journalist’s post, where she sharply criticizes Djurgården’s officials responsible for the club’s communications regarding the events surrounding the boxing coach.

