LEADER • Isn’t it both sad and somewhat pathetic to repeatedly witness how mass media manipulation functions like clockwork on the masses? The reactions are always exactly as the conductor ordered – predictable as a rerun of a bad sitcom. Individuals are put in front of the microphones, displaying their highly symbolic actions, all to reinforce the emotional storm the establishment so carefully orchestrated. Genuine influence operations, but when the ‘right’ side holds the baton, suddenly it’s socially acceptable.
This time, of course, it’s the coordinated propaganda against Elon Musk, his DOGE initiative, and – of course – Donald Trump that takes center stage. That the left would grind their teeth over someone daring to shake up their sandbox of endless tax money was as unexpected as the sun rising in the east.
The same old song from the liberals, the self-righteous whining, and – of course – the so-called ‘fine right’, which never misses an opportunity to betray. I have said it before and I’ll say it again: the ‘fine right’ is fundamentally a meaningless facade, a decorative veneer that cracks as soon as the wind changes.
READ ALSO: Ekeroth: “A meaningless fine right”
Now, as Elon Musk shines a light on how American authorities are burning American tax money, we see the establishment resort to its most proven weapon: slow, persistent propaganda meant to wear down the stone drop by drop. Reports, articles, and pundits – even those pretending to be on ‘our’ side – fill the airwaves with dystopian predictions about how Trump and Musk are on the verge of ruining the USA.
The analyses pour in: everything is going to hell, Trump is the new Hitler, and apparently Musk is the devil himself in a Tesla costume. It’s so exaggerated that it almost becomes comical – if it weren’t so tragic.
Dancing obediently along
And isn’t it elegant how they get the common man to dance along? Suddenly, Facebook groups emerge where Swedes (!) are supposed to boycott the USA (!) because the Americans had the audacity to vote for a new foreign policy or – believe it or not – try to clean up their own deep state to protect their own money.
READ ALSO: Growing Facebook group encourages USA boycott
Expressen jumps on board with a story about a gas station owner – of course a woman, for that extra PC score – who has ‘had enough of Trump’s politics’ and labels American goods so that customers can ‘decide for themselves’.
The fact that her station is a Gulf, an American chain, and that she has already purchased the goods for the store makes the whole thing so embarrassing that one almost blushes on her behalf. But no, Lena stands tall: ‘We do what we can, and I’m not ashamed of it.’ Bravo, Lena. Truly a freedom fighter.
SVT chimes in with a report that ‘almost a third of Swedes’ have boycotted American goods. Allow me to smirk a little at that figure. How many answered ‘yes’ just to feel right in the moment, to avoid being seen as a Trump supporter in a survey? The reasons are said to be ‘Ukraine, European security policy, and tariffs’ – not Musk’s revision of the government’s coffers, no no, that doesn’t sound noble enough. But regardless of what they tell themselves, it’s the same old dusty mechanisms as always: the establishment pulls the strings, and the people obediently dance along.
READ ALSO: Ekeroth: “What Sweden can learn from Trump’s methods”
It’s the same strings that made them welcome mass immigration with open arms and ridiculous gestures – like holding ‘hug campaigns’ at train stations or the like. Or the climate frenzy, where people ran around sticking to roads, boycotting plastic bags, and felt ashamed to eat meat on Fridays – all because someone said it was ‘the right thing’.
And now? Now it’s boycotts of Coca-Cola and Tesla cars to ‘take a stand’ against Musk and Trump. Or someone proudly declaring that they sold their Tesla to ‘not support Elon’s madness’ – and bought an electric car from China instead. Brilliant, really.
Then we have the interviews, the reports, those self-righteous individuals who think their boycott of American peanut butter or their angry tweets are a result of independent thinking. They see themselves as rebels, as heroes in the fight against the latest evil pointed out by the establishment. In reality, they are just sheep, obediently following the tune someone else is playing. And it has always been like that – whether it’s Musk, Trump, or the next scapegoat in line. It’s not a protest. It’s a display of conformity, wrapped in a thin veil of righteousness.
READ ALSO: Ekeroth: “The left has never shied away from using any means to retain power”